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Case Studies

Mastering Negotiation Success

Explore our insightful case studies that reveal how effective negotiation can transform outcomes. Learn from real-world scenarios and see how our approach empowers professionals across various industries to achieve success in every negotiation.

Understanding Our Case Study Approach

Our case studies exemplify the power of negotiation done right. By applying our unique methodologies, we delve into real-world scenarios to uncover insights and best practices. This hands-on approach not only highlights the significance of effective negotiation but also equips our clients to tackle their challenges head-on.

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Case Studies

Discover Our Impactful Projects

Explore how our negotiation strategies have transformed businesses.

Maximizing Procurement Efficiency

This project enhanced supplier relations and reduced costs, delivering measurable improvements for our client.

Procurement
Efficiency
Results
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Enhancing Sales Techniques

This initiative equipped our client’s sales team with negotiation skills that led to significant revenue growth.

Sales
Growth
Skills
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Negotiating for Better Value

This collaboration focused on achieving superior outcomes, allowing the client to extract maximum value from negotiations.

Value
Strategy
Execution
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See All Projects

What Our Clients Say

“Chris uniquely transformed our approach to negotiations. His insights made a lasting impact on our sales performance and fostered stronger partnerships. Highly recommended!”

Rated 5 out of 5

Sarah Johnson

Sales Director, Leading Pharma Company

“The negotiation training with Chris was a game-changer for our team. Our success rate has significantly improved, and we now approach deals with greater confidence and strategy.”

Rated 5 out of 5

Tom Richards

Head of Procurement, FMCG Corporation

Unlock Your Potential

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Transform Your Approach

Discover strategies that drive effective outcomes. Schedule a complimentary call and see how we can enhance your negotiation outcomes.

Master Your Skills

Join us for a free assessment of your negotiation style. Let's identify key areas for growth and develop a personalized plan together.

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FAQs

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Grethe Kjolby

Having studied linguistics and graduating with a Bachelor’s degree from the Business School of Administration – Herning, Grethe launched her Marketing and Sales career in the FMCG industry in the late-1980s.

Grethe began by reintroducing McVitie’s brand biscuits in Denmark and Sweden with an award-winning TV advertising campaign that she developed, driving +20% growth for the brand. Following this success, she joined Kraft Foods with responsibility for overall marketing and sales in Denmark for quite a delicious part of that business, Confectionary. Grethe drove Marabou sales to an all-time high in Denmark and helped develop Toblerone into the world’s second-largest per capita confectionary – and that’s a lot of delicious chocolate triangle consumption – all while focusing on “de-complexing” the businesses.

In 2000, Grethe made the leap to the Health & Beauty Care industry when she joined Procter & Gamble’s Gillette Group in Denmark, with direct selling responsibility for the country’s BRAUN shavers and Oral-B toothbrushes, along with Duracell batteries. During her tenure there, she helped negotiate European price harmonization for the brands, implemented a “good-better-best” consumer strategy and managed to grow sales by +8%. Grethe capped her FMCG career with Castus fruit bars by negotiating trade agreements with more than 25 countries and becoming the private label fruit bar supplier to the Tesco and ASDA grocery chains.

In 2009, Grethe left the FMCG industry to begin a new chapter in her life, teaching negotiation to others. Her calm, pragmatic and results-oriented approach, coupled with 20 years of hands-on FMCG sales and marketing experience have earned Grethe the thanks (and some rave reviews!) from those she has trained. Grethe resides in Roskilde, Denmark, is an active tennis player and golfer and enjoys international travel with friends.

Tiziana De Marino

Tiziana is a recognized expert in complex negotiation, modern trade transactions, business ethics and corporate social responsibility, with broad experience in customer and business development, talent management and managing external relationships.

After working in the FMCG industry for more than 20 years where she led commercial teams for top multinational companies, Tiziana stepped away from corporate life in 2019, and is now helping Individuals and not-for-profit organizations achieve sustainable growth by negotiating when necessary, and always acting with care for others.

Tiziana enjoys scuba diving, sailing and spending time with her family. She holds degrees from the University La Sapienza Rome, Specialization Foreign Trade ITA, and the Pontificial University of the Holy Cross in Rome – both Summa cum laude. She also serves as Board Chair for Fondazione Marco Vigorelli in Milano.

Pascal J. Feidt

In January 2020, Pascal J. Feidt took over as CEO of Bancella Ltd., an Africa & Middle East platform for [agriculture input that aims at aggregating innovative portfolio of solutions for the distribution, while providing an efficient market entry for technology suppliers].

Prior to becoming CEO of Bancella, Pascal advised international clients in the area of soft commodities, such as [ask Pascal for one or two examples]. And from 2004 until 2018, Pascal worked for Syngenta, a leading agricultural company, where he held various positions, including spending his last four years there as Managing Director – North East Africa & Middle East.

Pascal started his career as a financial analyst, and holds a CFA charter and a Master’s Degree in Finance, after studying at the University of St. Gallen in Switzerland and the London School of Economics in the UK.

Noelia Bermudez

Noelia is a recognized expert in Human Resources, with over 25 years of professional experience. She spent her first 15 years in multinational Retail and Service sector companies, and the last 10 years in the Pharmaceutical Industry where she has facilitated, coached and helped organisations embed and measure the value created by learning interventions.

Noelia has been a trainer and coach, working with people at all levels and in all stages of their careers, providing more than 200 training courses across more than 20 countries, delivered in four languages (Spanish, English, French and Italian).

Noelia holds a degree in Business Administration (University of Zaragoza, Spain) and has furthered her professional development as a qualified Executive Coach, certified by Marshall Goldsmith, and earned Stakeholder Centered Coaching and Team Coaching certification by CCE – International Coach Federation. She is a Practitioner in Neurolinguistic Programming, certified by AEPNL (Spanish Neurolinguistic Programming Association), ASESCO (Spanish Coaching Association) and ICF (International Coach Federation), and is an Executive Senior Coach certified by AECOP (number 159).

Noelia is active as a Trainer and Coach for programmes in Negotiation, Communication Skills, Coaching Feedback and Leadership. Noelia is known for providing behavioural expertise and business understanding, bringing experience and flexibility, building excellent rapport and trust, delivering challenging feedback, encouraging behavioural change and achieving tangible results. Her approach is good-humoured and collaborative, and she enjoys helping to create a fun, practical and energetic learning atmosphere.

Angela Pinto

Angela has held many different roles, including Sales, Marketing, Business Operations, Training & Development and Human Resource Management, during her career with both Eli Lilly and Pfizer. With over 25 years of Pharma Industry experience, Angela was best known as a catalyst for change. She led global, local, and virtual cross-functional Training, Human Resource, Digital, Marketing and Compliance projects in multicultural environments, and her success was recognized with multiple Global Awards.

Angela’s energy and passion for Training & Development led her to leave the corporate setting in 2020 and establish her own consulting business, leading engagements in Impactful Communication, Negotiation, Project Management, Creating Cultural Change, Customer Insights, Leadership, Managing Conflict, Time Management, and Innovation.

Angela holds a Degree in Agricultural and Industry Engineering and an executive postgraduate degree in Leadership & Management from Lisbon University. Her Lean & Agile mindset, expertise earned through diverse industry roles and ongoing relationship with Lisbon University has led Angela to speak and moderate conferences and seminars for business executives and entrepreneurs, sponsored by international universities including Lisbon University, Silesia University (Poland), EAPRIL (European Association for Practitioner Research on Improving Learning), PWN Leadership and ISEG´s University (University of Economy and Management – Lisbon).

Angela’s heartfelt passion is to help nurture people and organizations in a diversity of environments to help them thrive. She is a past member of the Alumni Director Board of ISEG’s University, continues to contribute to the implementation of Mentoring Programs with Economics University students and launched the Alumni Solidarity Program for students with financial difficulties in 2011. Most recently, Angela collaborated with University of Cape Verde in Africa’s coaching program, Elevate Cape Verde, to support university students during these challenging Covid times.

Alessandra Iannone

Alessandra has nearly 30 years’ experience in coaching and developing people. After earning her university degree in Philosophy Education (Laurea Lettere) and a Master’s Degree in European Public Relations, Alessandra started her career in 1994 as a consultant specialising in Communication, Leadership, Negotiation, Coaching and Change Management. She joined Pfizer in 2000 as Curriculum Development Manager for Europe, designing and delivering courses, tools and models supporting customer-facing employees in 16 European countries, gaining important cross-cultural training experience. Alessandra also directly managed training in Italy.

Beginning in 2013, Alessandra applied her extensive Learning & Development experience to a number of top-ten, blue-chip pharmaceutical organisations, as well as companies in the agrochemistry, banking, insurance, manufacturing and other industries by once again opening her own consulting practice. She helped her clients understand customer needs, more effectively communicate, present to others, influence and negotiate. She also led projects in leadership development, change management in complex organisations, and provided extensive 1:1 coaching for many Customer-Facing Reps, MSL, Medical managerial roles and District Managers.

Alessandra is known for her results-oriented approach, changing people’s behaviours through improving their skills and personal insights to help them achieve their personal and business goals. She is highly motivated and brings high energy, practical experience and relevant content.

Alessandra has reinforced her skills with continuing professional education, including Eightangles Negotiation Programs, SLP Lego Serious Play, Resilience Skills in times of uncertainty, AIM – Accelerating Implementation Methodology, Insights Discovering Accreditation, Situational Leadership (Blanchard), Six Thinking Hats (Edward De Bono), DISCovering yourself, and Innovation Training (Chris Baréz-Brown).

Alessandra’s native language is Italian and leads facilitation in both Italian and English. She was born in Rome, lives in Italy, and travels extensively throughout Europe.

Chantal Vroom

Chantal is a broadly-experienced professional having worked in the corporate and non-profit world for more than 15 years. Using this experience, including as HR Manager, she decided to make a real difference for people and became a trainer in communication skills and behaviour change. She understands the power of great training to effectively develop and grow the skills of others. Her mission is to create and deliver trainings that are engaging, memorable, enjoyable and, above all, effective in changing behaviours.

She is a certified Persuasive Communication trainer, NLP (Neuro-Linguistic Programming) Coach & Practitioner, she has also taken the course ”Train the Trainer for Negotiation skills” and is certified for the Swiss Trainer Certificate (SVEB)

“It’s been great seeing my customers learn about their own communication styles and those of others. Negotiation skills training combines the expertise of managing a negotiation process, reading the other persons’ nonverbal and verbal clues very well and balancing the goals that each wants to achieve. My ultimate goal is to give my clients access to their entire communication toolkit that is available to them. It’s like a Swiss pocketknife, where instead of only using its knife, you can actually use all the tools, whenever a situation requires something different.”

With an allergy for boring teachers, she always ensures fun, exciting exercises, that make you learn with a smile!

Scott Steinhauer

Expert in global negotiation. Award-winning new item marketer and customer team leader with several Fortune 50 FMCG companies. Established and ran cutting-edge departments. Spearheaded the first global customer strategy for a major healthcare company.

Scott has worked in the FMCG industry for 34 years, gaining experience in leading negotiations and training others to negotiate, customer and consumer communication, shopper and consumer marketing and global strategy development and deployment. As a seasoned leader, he is passionate about advancing strategic priorities through collaborative negotiations. Outside of the office, Scott enjoys driving classic cars, drinking wine and playing the guitar.

Penn State University B.S. Summa Cum Laude, Tuck School at Dartmouth College M.B.A.

Board Chair for the Penn State Library Development Board

Founder of Eightangles US, Resides with his wife in Monterey, CA

+1 609 751 4122

Consulting Agency

Rafael Ramon

A recognized expert in Capabilities Development with a special focus on Stakeholder Engagement, Negotiation and Storytelling. Rafael’s passion is to make you the hero of your personal & professional development journey!

Rafael has over 20 years of experience working for a top-3 pharmaceutical company and as a strategy consultant, gaining experience by designing and delivering tailored learning programs in over 60 countries around the world. As a seasoned leader, Rafael brings in-depth adult learning expertise, deep pharmaceutical industry acumen and a pragmatic approach rooted in his experience “at the front.” Not to mention his daily negotiation and storytelling sessions with his young children.

University of St. Gallen (CH), M.A in Human Resources and Marketing

Goizueta Business School at Emory University, Atlanta (USA) MBA Classes in Organizational Development and Market Research

Founder of Eightangles Switzerland and co-founder of Eightangles International

+41 79 777 4140

 

Consulting Agency

Chris Mitchell

A seasoned expert in collaborative influencing & negotiation skills training, application and consulting.

Chris has worked exclusively in the field of negotiation for 30 years, leading more than 800 workshops, observing more than 7,000 negotiations and training over 10,000 people from multinational companies the world over. He is a tenured expert with unparalleled insight into the skills and styles that drive favourable negotiating outcomes. Chris is an inspirational and entertaining speaker and coach whose passion is helping others successfully navigate their real-world negotiating challenges. When not negotiating or training, you can find Chris entertaining his six grandchildren, looking after his herds of Dexter cows and Black Welsh mountain sheep, messing about with old tractors, or enjoying fine wine with good food.

Christ’s Hospital School

University of London (Wye College), Animal Science BSc Hons

Founder of Eightangles UK LLP

Co-founder of Eightangles International,

Sedlescombe, East Sussex, UK

+44 7464 466939

Negotiation Training